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"I’m a fashion illustrator/art director and also a fashion insider based in Seoul/Sydney. I’m very excited to be sharing the hot spots of Seoul as it is my favourite city! Seoul is dynamic, very trendy and always changing – you will never be bored of Seoul!" – JaeSuk

DISCOVER

MUST STAY
You’re invited to hang around at Shilla Stay as long as you please
Its minimalist aesthetics is perfect for those who don’t like clutter.
MUST EAT
Hands down, Downtowner has the best burgers around
Burgers, fries and a long queue on weekends – it must be good.
MUST DO
Seongsu-dong has some Common Ground with Brooklyn
The industrial chic vibe here can’t be contained.
MUST DO
Check out the space, not the books at Byulmadang Library
You can’t borrow the books here no matter how hard you try.
MUST SEE
A traditional way of life pays off at Tong-in Market
Experience a fun way of exploring a regular Korean market.
MUST EAT
Jungsik does a delicious job of updating traditional Korean dishes
Enjoy modern, innovative food at this Michelin-starred establishment!
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